Better Business

The Business Owners Guide to Analyzing Your Small Business Income Statement

Small business owners hate reviewing their financial statements.  A combination of it being a reality check and the general disdain for numbers give owners heartburn at even the thought of reviewing an income statement.   Small business owners generally don’t have an interest in accounting (only us weirdos do). Besides, most business owners know exactly where

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Accounting + Marketing: 3 Ways Your Accounting Should be Supporting your Marketing Efforts

In my opinion, there may be no other area that small business owners are missing out then integrating their accounting and marketing.  The wealth of information that accounting data can provide to small business marketing efforts can help save money and be more effective.  I know there are a lot of jokes out there….mixing accounting

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Accounting + Employees: 4 Benefits to Offer Employees Without Breaking the Bank

Most small businesses I know are always trying to attract great people, but can’t necessarily offer the same “perks” as larger companies.  This puts them in the tough position of trying to attract these great people however needing to be creative in the offerings they have.  The good news is perks and pay are not

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Big Ideas for Small Businesses: 3 Ways Small Businesses Can Use Big Data

Too many small business owners are losing out by not using some of the data they have readily available.  I am always surprised at how many small businesses are missing huge opportunities to learn about their customers from accounting, finance, and other data they have readily available.  While small businesses certainly don’t have the amount

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