Author name: Matt Krieger

Thrive in the New Normal with Lessons from the Past

As most small business and franchise owners emerge from quarantine, multiple questions hang in the air. What does the future hold next? When will consumers feel comfortable again? When will we get back to “normal”? Early indications from China and other countries that have “reopened” are that consumers will be slow to come out as […]

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Those changes to your business you want to make – now is the time!

I’ve talked with enough business owners to know most have things they would change.  I am not talking about small stuff like plastic silverware versus metal silverware.  Most owners I talk with say they have established some “norms” with customers or employees that are hard to change.  In today’s environment, customers and employees are expecting

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Using Creativity and Brainstorming as a Strategy for Recovery

Businesses and franchisors that successfully emerge from the COVID-19 will need to rely on creativity.  As an outsourced CFO, I have been working with franchise concepts and business owners on strategies to come out of the COVID-19 crisis.  The ability to be creative and problem solve is the most crucial factor in developing a plan.

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Climbing Out – What will it look like after COVID-19?

There have been glimmers of hope this past week.  While the country is still embroiled in the COVID-19 crisis, a discussion is starting about when and how we emerge.  For a futuristic person like me, this has been a welcomed dialogue.  Before diving into specific business strategies, I think it is essential to start putting

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Thoughts, Frustrations, and Strategies for Week 3 of PPP

The rollout of the Paycheck Protection Program (PPP) could be described in different ways.  I have heard from many, and their experiences have been vastly different.  Even within franchise systems, owners have had vastly different experiences depending on if they have a banking relationship and who it is with. As we sit here today, there

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