Strategy

A Quick History on “Paying Yourself First” and Why It Matters

I didn’t learn it on my first go around.  I studied a lot about entrepreneurialism and small business.  Like many, I read books, articles, and most whatever else I could find on the topics.  However, what most missed on was the financial part of operating a business. Sure, most of these books talked about ideation, […]

A Quick History on “Paying Yourself First” and Why It Matters Read More »

An Easier Revenue Growth Formula: Building Your Ideal Customer Profile

I don’t know a business owner that I have sat down with in the past that has said: “I have just the amount of customers I want.”  Thinking about the prospect of that conversation actually makes me laugh out loud a little bit.  Most small business owners are in fact constantly trying to figure out

An Easier Revenue Growth Formula: Building Your Ideal Customer Profile Read More »

Decoding Accounting: Cash vs. Accrual

I was meeting with a business owner last week who told me they were interested in moving to accrual-based accounting method.  They were currently on the cash basis and their bookkeepers were inquiring if they wanted to convert over.  The company was just entering their 3rd year and always prepared their financial statements and tax

Decoding Accounting: Cash vs. Accrual Read More »

Accounting + Marketing: 3 Ways Your Accounting Should be Supporting your Marketing Efforts

In my opinion, there may be no other area that small business owners are missing out then integrating their accounting and marketing.  The wealth of information that accounting data can provide to small business marketing efforts can help save money and be more effective.  I know there are a lot of jokes out there….mixing accounting

Accounting + Marketing: 3 Ways Your Accounting Should be Supporting your Marketing Efforts Read More »

Scroll to Top