Planning

Using Creativity and Brainstorming as a Strategy for Recovery

Businesses and franchisors that successfully emerge from the COVID-19 will need to rely on creativity.  As an outsourced CFO, I have been working with franchise concepts and business owners on strategies to come out of the COVID-19 crisis.  The ability to be creative and problem solve is the most crucial factor in developing a plan. […]

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Accounting + Marketing: 3 Ways Your Accounting Should be Supporting your Marketing Efforts

In my opinion, there may be no other area that small business owners are missing out then integrating their accounting and marketing.  The wealth of information that accounting data can provide to small business marketing efforts can help save money and be more effective.  I know there are a lot of jokes out there….mixing accounting

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Big Ideas for Small Business: 4 Examples of KPIs for Your Scorecards

Wouldn’t it be great if you could get a sheet of paper each week or month that tells you at a high level how the four most important aspects of your business were going? Most small businesses don’t have regular scorecard reporting they use to run their business. This is a shame because just a

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