Selling Franchisees Isn’t the Golden Ticket but Coaching Is

Most franchisors come to learn that they don’t make money from selling franchises.  After selling and training costs are deducted from the initial franchise fee, there is often little left over. What franchisors learn is the path to lasting wealth in franchising is paved with the steady flow of recurring royalties. There are so few … Continue reading Selling Franchisees Isn’t the Golden Ticket but Coaching Is